BECAUSE EVERY DETAIL MATTERS
our services offer distinct solutions for long-term success
Link & Layer are the dream team! Full of creativity, hard work, fun, thoughtfulness, spunk, follow-through, patience & and some magic - I felt guided, heard, & understood through the entire project. I’m in love with my logo & the website that Link & Layer created for me has brought my business to the next level. As I’m not a brick and mortar, my website is the face of my business. It has provided a level of professionalism and credibility that I didn’t have before, especially with potential new clients. I have had a significant number of new inquiries and sales - about 3 to 4 times more inquiries than I had before having a website. Where I was booked 2-4 weeks in advance, I am now booked 4-8 weeks out. 11/10 recommend!
ALI, ALISON BAKES CAKES
Getting Link & Layer involved in my small business was a game changer that opened me up to a whole new level of creativity. I am still fairly small scale because of other time commitments, but they laid the groundwork for building my business with a gorgeous website (the colors! the logo!) to grow when I am ready, and they enabled me to transition away from Etsy to stand on my own two legs. Besides being such a joy to work with because of their creativity and thoroughness, they have created a supportive and encouraging network of women in small business that is invaluable. Absolutely work with these two women if you need a glow up or even just a little creative thinking and help for your business.
ASHLEY, THE ROVING ROOT
Choosing to work with Link & Layer was without a doubt the best business decision I made. From the minute technical details to the brand aesthetic and the social media component, they helped me create a landing page, social media presence and online store that garnered hundreds of subscribers before I ever opened my doors. I was so thankful for their insights into issues I had never considered, and I would recommend them to any small business without hesitation.
LISA, THE TOY NEST
Jen and Karyn's combined expertise in design and technology was the perfect combination to support the website project they completed for my company. They listen, collaborate, and draw on their areas of expertise to make suggestions and deliver the best solution. I am thrilled with the end product and hope to work with them on other future projects!
KATE, FUSION SOLUTIONS
design solutions
From sprucing up your visual branding to fine-tuning your website and SEO, we're all about crafting tailor-made proposals designed with you in mind.
BRANDING & LOGO PACKAGES
This package is ideal for businesses looking to establish a strong brand that will resonate with their audience from the start, but may not be ready for an investment in a full logo suite. This package includes:
-
Identity Exploration: Through discussion and tailored questionnaires, establishing the authentic essence of your brand. This process serves as the foundation upon which we build a visual identity that resonates with your audience.
-
Moodboards: Exploring your visual brand through moodboards to encapsulate the personality of your brand, helping to establish a consistent visual direction.
-
Color Palette: Developing a cohesive color palette that reflects your brand’s personality and resonates with your target audience.
-
Typography: Identifying appropriate fonts that convey the desired tone and style of your brand, enhancing readability and brand recognition.
-
Brand Guidelines: Compiling a comprehensive brand guidelines document to ensure consistency in the application of your brand assets across all platforms and media.
-
This package is perfect for the business looking to elevate their brand presence with strategic and visually compelling identity, designed to resonate with their target audience and leave a lasting impression. This package would include everything in the Foundations Package, plus:
-
Competitor Analysis: Conducting research into your brand’s competitors to identify gaps and opportunities, ensuring your brand stands out in the market.
-
Brand Statements: Crafting clear and concise statements that define your brands mission, vision, purpose and values, providing a framework for your business identity.
-
Logo Suite: Designing a suite of logos that encapsulate your brand identity, including primary and secondary logos, and icons to ensure versatility and adaptability across various touchpoints.
-
This package is perfect for businesses looking to establish a strong and comprehensive brand identity that resonates with their audience and ensures consistency across all touchpoints. Our holistic approach ensures that every element of your brand is thoughtfully designed and strategically aligned with your business goals. This package includes everything in the Logo Suite Package, plus:
-
Business Cards: Creating professionally designed business cards that leave a lasting impression and effectively represent your brand.
-
Social Media Templates: Providing three customizable social media templates on Canva to maintain a consistent and professional appearance across your social platforms.
-
Icons: Designing a set of custom icons that align with your brand's aesthetic and can be used across various applications.
-
Stationery Design: Designing additional stationery items such as letterheads, envelopes, and email signatures to ensure a cohesive and professional brand presentation.
-
WEBSITE PACKAGES
This package is perfect for small businesses looking to establish their online presence quickly and cost-effectively.
-
1-Page Website: A professionally designed and fully responsive single-page website that introduces your brand, showcases your products or services, and provides essential information to your audience.
-
Calls to Action (CTAs): Strategically place CTAs throughout your website to prompt user engagement and drive desired actions, such as making a purchase, scheduling a consultation, or subscribing to your newsletter.
-
Contact Form: Implement a contact form to facilitate easy communication with your audience, enabling potential customers to reach out and inquire about your offerings directly from your website.
-
SEO Optimization: Ensure each page of your website is designed to include proper descriptions, titles and keywords for optimal search results to improve visibility and attract organic traffic, laying a strong foundation for future growth.
-
Mobile-Friendly Design: Ensure your website looks great and functions seamlessly across all devices, providing a consistent user experience regardless of screen size.
-
Content Support: We expect clients to provide professional photography and copy for the website. However, we offer guidance to help you organize and structure the content for the best placement. We also assist with editing to ensure everything is clear, concise, and aligned with SEO best practices.
-
This package provides a custom-designed website tailored to your unique brand identity and business goals, offering a range of features to meet diverse audience needs. This package includes everything in the Foundations Package, plus:
-
Custom Design: A visually stunning website that reflects your brand personality and captivates your audience. Includes the design of up to 8 pages.
-
Strategic Navigation: Implement intuitive navigation structures that guide users seamlessly through your website, ensuring easy access to key information and encouraging exploration.
-
This comprehensive package offers a custom-designed website with advanced features and functionalities to cater to diverse business needs and goals. This package includes everything in the Informational Site Package, plus:
-
E-commerce Integration: Set up an online store to sell your products or services directly from your website, providing a convenient and secure shopping experience for your customers.
-
Scheduling Features: Integrate scheduling tools to allow clients to book appointments, consultations, or services directly through your website, streamlining your workflow and enhancing customer convenience.
-
Forms and Lead Generation: Create custom forms to capture leads, gather feedback, or facilitate communication with your audience, empowering you to build and nurture relationships with potential customers.
-
From inception to completion Link & Layer expertly guided me through my business branding portfolio as well as website creation and design. Their proposals and suggestions reflected my vision and I could not be more pleased with the products. Jen & Karyn are both enormously talented and easy to work with. I have recommended them to colleagues and will definitely consult them for projects in the future.
DEBRA, FOUR ROSES PSYCHOLOGICAL SERVICES
My website update was so needed and these ladies did an excellent job. It's so nice to work with professionals that know what they are doing. Their attention to details, timing, weekly updates and suggestion are just so helpful. Loved working with them! My site now looks so neat and easy to navigate.
JENYA, MINIMIZE & ORGANIZE
Hiring Link & Layer was the best investment we made for our new business! Karyn and Jen listened to our likes and needs from the very beginning and created a logo and website that encapsulates our female fitness business through both aesthetics and function. They exceeded our expectations at every step with their effort, enthusiasm and communication.
JEANINE & LAUREN, BALANCED FEMALE FITNESS
reduced-rate projects
We extend our services to charities, non-profits, and individuals from underserved communities at reduced rates whenever possible. Click the link below to schedule an Initial Consultation to discuss your project.
We are grateful to our full-priced clients for enabling us to provide opportunities to deserving members of our community!
LET'S WORK TOGETHER
here's how it will work
GRAB A COFFEE & LET'S CHAT
Schedule your consultation call. Grab your favorite bevvy and we'll have a quick virtual chat to learn a little more about each other.
1
SIGN THE DOTTED LINE
After the chat, we'll prepare a custom proposal for your business. Review the details and terms and then sign the contract to make it official!
2
THE FUN STUFF BEGINS
We'll schedule a follow up meeting to talk more in depth about goals, milestones, and details, and then we'll get started on creating your vision.
3
follow us on instagram @linkandlayer
business & tech solutions
With a focus on actionable solutions and growth-oriented strategies, we help you navigate business roadbumps with confidence.
Note: This service is for clients who have already had a initial consultation.
Some topics our past clients have chosen to use this time for: transferring domains, newsletter development, visual branding discussions, marketing strategy, Wix tutorials, Google Suite training, contact management, website analysis, and more! This includes:
-
Tailored guidance and strategic planning done in real time together.
-
Detailed summary of everything we went over in our meeting.
-
Actionable insights and plan to help you move forward.
-
A judgment free and supportive environment with your business besties.
-
This package is tailored for businesses facing technical challenges that require expert diagnosis and resolution. Whether you need assistance with domain transfers, connecting apps, or managing contact information, our Tech Solutions package is designed to provide the support you need.
-
Issue Diagnosis: We’ll start by identifying and assessing the specific technical issues you're encountering, providing a clear understanding of the problems and potential solutions.
-
Detailed Write-Up: We’ll provide a comprehensive report detailing all the steps taken during the diagnosis, including what needs to be done to fix the issue, ensuring you have a clear roadmap for resolution.
-
Quote and Proposal for Further Work: After diagnosing the issues, we’ll provide a detailed quote for any additional work needed to fix the identified problems, ensuring transparency and clarity in the process.
-
Gain actionable insights into your website's design, user experience, and content with this focused, surface-level analysis. Perfect for identifying key improvements to enhance user satisfaction and overall performance.
What's included:
-
A professional evaluation of your website’s aesthetics, usability, and navigation.
-
A detailed 3-page PDF checklist report with summaries outlining strengths, weaknesses, and tailored recommendations for improvement.
-
Results delivered within 1-2 weeks.
-
Take your website to the next level with an in-depth analysis that goes beyond the surface. This comprehensive audit examines aesthetics, user experience, content, and technical aspects like SEO optimization and backend functionality.
What's included:
-
A thorough analysis of your website’s design, user experience, content, SEO, and backend setup.
-
A 20+ page detailed report highlighting strengths, weaknesses, and actionable recommendations.
-
A clear action plan to implement improvements and maximize performance.
-
Optional 30-minute meeting to discuss findings and address any questions.
-
1-2 week turnaround for results.
Note: Temporary backend access is required to complete the technical evaluation.
-
print design made easy
HIGH-IMPACT PRINT DESIGNS, READY WHEN YOU ARE
Bring your brand to life with print designs that capture attention and communicate your message. From business cards and flyers to brochures and event materials, our print design services offer quick-turnaround solutions to elevate your brand’s presence. Simply book your project, we'll get in touch with a few follow up questions, and we’ll get you on our calendar!
*Note these prices reflect the price of the design only, and do not include printing.
